Job Context

Innovate Engineering & Development is a fast-growing engineering consultancy company. Their wings of experience have spread beyond the local boundary. Now IED seeks a dynamic and results-driven Marketing Officer to join our team. The ideal candidate will be responsible for developing and implementing strategic marketing initiatives to promote collaborative training programs and engineering consultancy services. If you`re looking for a role where you can continue to make an impression, take the next step at IED where your contributions will always be valued.

Key Responsibilities

• ✓Conduct thorough market research to identify trends, opportunities, and competitive landscape in the field of related business.
• ✓Analyze customer needs and preferences to tailor marketing strategies accordingly.
• ✓Develop and implement comprehensive marketing plans to promote professional-level training programs and knowledge-sharing seminars.
• ✓Work closely with the management team to align marketing strategies with overall business objectives.
• ✓Create engaging and persuasive content when needed for various marketing channels, including but not limited to, website, social media, newsletters, and promotional materials.
• ✓Keep up to date on the website, FACEBOOK page, and other channels with different organizational activities, corporate events, signing contracts, meeting minutes, CSR, etc.
• ✓Collaborate with the Business Development team to create effective promotional collateral and support materials.
• ✓Plan and execute marketing campaigns to promote specific training programs and consultancy services.
• ✓Monitor and analyze campaign performance, making data-driven adjustments as needed.
• ✓Cultivate and maintain relationships with key industry influencers, partners, and stakeholders specially renowned engineers.
• ✓Attend industry events and conferences to enhance the firm's visibility and network with potential clients.
• ✓Ensure consistent brand messaging and image across all marketing materials.
• ✓Uphold and enhance the company's reputation in the market.
• ✓Any other tasks are given by management.

Educational Requirements

• ✓Bachelor of Business Administration (BBA) in Marketing, Master of Business Administration (MBA) in Marketing
• ✓Skills Required: Corporate Marketing, Excellent communication skill, Marketing, SEO and Digital, Social Media Marketing

Experience Requirements

Additional Requirements

• ✓Age 25 to 35 years
• ✓Only males are allowed to apply
• ✓Strong understanding of digital marketing, SEO, social media, and email marketing.
• ✓Excellent written and verbal communication skills.
• ✓Proficient in content creation and editing.
• ✓Analytical mindset with the ability to interpret data and make data-driven decisions.

Compensation & Benefits

• ✓T/A, Tour allowance, Medical allowance, Provident fund
• ✓Salary Review: Yearly
• ✓Festival Bonus: 2